Valuation Practice Advice: Turn the Practice You Have Into the Practice You Want!

Generally, BVFLS practitioners have one of three problems: 

1. They say they are busy—and they really, truly are—because they are doing 1:1 client work, and it feels like they are working all the time. (No time!) 
2. They say they are busy—and they really, truly are—because they are competing on price, and it feels like they are working all the time. (No time or money!) 
3. They say they are busy—but they are really, truly not—because they are having trouble getting the work, and you don’t want their friends to know. (No money or freedom!)

Repeated BVFLS practitioner surveys state the above scenarios are true. How did we get here? We are supposed to be intelligent, sophisticated, experienced, nuanced business appraisers, and advisors. How have our practices let us down? Why have we allowed our practices to let us down! And most importantly, how do we fix it? Through the lens of a new model, The Four Pillars of BVFLS Practice Development, this webinar will show you what creates the gap between the practice you have and the practice you want (authority) and the four pillars that will close that gap, positioning:

• Who do you serve? (Messaging)  
• What makes you different? (Marketing) 
• Where do you show up? (Business Model) 
• How do you generate? (Revenue)

If we want our practices to work harder for us—if we want the time, money, and freedom we thought we would get from our practices—we need to start by paying as much attention to them as we do the client businesses we value!